Marketing Director - Qualifications & Training

About Us

Supporting Education Group (SEG) is the UK's leading education services platform. We partner with schools, learners, multi-academy trusts, local authorities, nurseries, and government departments to help solve the most pressing workforce and skills challenges facing education today.

Our group is organised into four practices - Qualifications & Training, Recruitment & Supply, Professional Services, and SEND & Inclusion - each united by our purpose: empowering the world of education.

The Qualifications & Training practice is one of the most dynamic and fast-growing areas of the group. Through our market-leading brands Best Practice Network, LMP Education, Eden Training Solutions, and Thrive, we deliver professional qualifications, apprenticeships, and training programmes that support tens of thousands of learners every year.

From initial teacher training and National Professional Qualifications to apprenticeships and SEND programmes, we are developing and inspiring an education workforce who thrive in the sector.

While the UK remains our primary market, the practice also has a growing international footprint, with expansion overseas an important strategic priority for the coming years.

The Impact You'll Make

As Marketing Director, you'll shape the vision and strategy for one of Supporting Education Group's (SEG) most ambitious and high-growth practices - Qualifications & Training. Leading a portfolio of four strong brands, you'll unlock synergies, drive collaboration, and expand market share across a competitive landscape.

Your leadership will empower teams, strengthen our brand presence, and help learners, schools, and employers achieve lasting success.

Why Join Us?

• Lead with Vision: Develop and deliver a marketing strategy that drives growth, builds brand equity, and aligns with business goals.
• Grow Market Share: Position and manage four complementary brands, creating synergies and enhancing SEG's influence across education and training.
• Boost Engagement: Design strategies that improve learner retention, strengthen partnerships, and enhance the customer journey.
• Harness Digital Tools: Maximise visibility and engagement through digital channels, CRM (HubSpot), and data-driven insights.
• Champion Insight: Stay ahead of policy, market trends, and competitor activity, ensuring marketing decisions are informed and effective.
• Collaborate Across Teams: Build strong relationships with sales, operations, and product teams, while aligning with SEG-wide strategies.
• Inspire Talent: Lead and develop a high-performing marketing team, fostering creativity, accountability, and growth.
• Deliver Results: Manage budgets, track KPIs, and present performance insights to senior leadership.

What You Can Offer

• Proven track record leading marketing in a multi-brand, multi-business environment, aligning marketing strategies with commercial outcomes.
• 5+ years' experience in a senior marketing role ideally within education, skills, training, or a related field.
• Expertise in digital marketing, CRM (Hubspot or similar), campaign management and analytics.
• Experience managing change and integrating acquired brands.
• Excellent communication and relationship building skills at all levels.
• Strong analytical skills and evidence of data-driven decision-making.

We're Also Keen On

• Degree in Marketing, Business Administration, or related field.
• International marketing experience, particularly market expansion.
• Knowledge of private equity and M&A contexts.

Our Benefits

• Whilst we work in a hybrid way, with collaboration being one of our values, we'd expect you to regularly be in our Bristol office, at least three days per week with some travel to London and other offices.
• 28 days holiday and get an extra day for each year you stay with us, up to max 33 days PLUS bank holidays.
• Private Medical Insurance with GP access, once you've passed probation.
• From day 1, free life insurance covering up to x4 your salary.
• We'll both add money into your pension pot after 3 months.
• Choose what flexible benefits you want after you've passed probation - this could be buying extra holiday, dental, topping up your healthcare plan, bikes, gym membership, electric cars and give as you earn.
• Learning and development opportunities.
• Volunteer days - 3 paid volunteer days a year, with two dedicated to Education.
• Performance-based bonus and an opportunity to participate in an EBT share scheme.

Our Culture

People are at the heart of what we do. We're committed to creating an inclusive, collaborative, and empowering environment where colleagues can do their best work.

By joining SEG, you'll be part of a community that's empowering the world of education.