Groupe Marcelle is currently looking for an Assistant Brand Manager, Watier - 360 Marketing & Communication for a permanent full-time position.

Reporting to the Senior Brand Manager, the Assistant Brand Manager, Watier - 360 Marketing & Communication plays a key role in the development and execution of integrated brand communications. This position requires strong organizational skills, creativity, and autonomy to ensure consistent, consumer-centric communication across all touchpoints.

You will work closely with cross-functional teams and external partners to deliver impactful campaigns, maintain brand consistency, and drive engagement.

A CAREER SIGNED GROUPE MARCELLE

At Groupe Marcelle, we dare to grow together and fully invest ourselves to build a future worthy of our Canadian pride.

Work Location

400 Sainte-Croix Avenue, Saint-Laurent (Quebec)

Hybrid work mode - three (3) days per week in the office

Why choose Groupe Marcelle?

A growing Canadian company

A stimulating environment where boldness, empowerment, and partnership are encouraged

A human and committed team made up of passionate people moving forward together

Benefits matching your talent

Competitive base salary

Flexible hours promoting work-life balance, including the possibility of leaving earlier on Fridays

Medical and dental insurance

Health and wellness spending account

Retirement plan and Tax-Free Savings Account (TFSA)

Telemedicine services

Employee Assistance Program

Performance bonuses

Paid holidays during the Christmas season

Paid time off for your birthday

Employee discounts on all Groupe Marcelle products, including exclusive previews of new launches

Free access to our on-site gym at headquarters

Exclusive Head Office benefits

Large free outdoor parking lot (paid indoor parking option available)

Easily accessible by foot from Du Collège metro station

YOUR RESPONSIBILITIES WILL BE

Collaborate with the Senior Brand Manager, the Marketing Director, and cross-functional teams to lead and execute the marketing & communication strategy and plan

Develop comprehensive communication briefs, including message architecture, to support new product launches

Collaborate with Brand Managers to ensure strong claims, solid messaging, and consistency from development through to launch

Work with internal teams and external creative agencies to support the development and execution of key campaigns (P1)

Work closely with the creative team to manage internal and external photoshoots and video productions (studio booking, resource coordination, casting, budget management, briefing, validation of all departmental needs, sourcing materials, PPM planning, etc.) to support priority 2 and 3 needs

Lead collaboration sessions with 360 teams (Public Relations, Social Media, Digital, Education, and E-retail)

Ensure brand consistency and messaging accuracy across all 360° strategies, while building authentic and relevant connections with consumers. Contribute to adherence to brand guidelines and ensure their application across all touchpoints

Oversee calendar alignment across social media, email marketing, website, and paid campaigns for launches and initiatives, ensuring approvals are obtained at the appropriate levels

Develop and execute media plans in collaboration with the Media Manager and external agency

Collaborate with the internal studio and external creative partners to efficiently produce content for the brand and campaigns (brochures, banners, social media assets, etc.)

Participate in the organization of national sales meetings (marketing content and logistics) as well as other internal meetings (National Business Meeting, etc.)

Manage budgets, create purchase orders (POs), process invoices, and maintain budget tracking

WE WOULD LIKE TO MEET YOU IF YOU HAVE

Bachelor’s degree in Business Administration, Marketing, Communications or another related field

3 to 5 years of experience in marketing and communication, including 360° campaigns

Strong understanding of marketing and communication challenges

Excellent proficiency with Microsoft Office, Excel, and PowerPoint

Good knowledge of the cosmetics market and industry

AND IF YOU ARE

Creative, with a mindset that combines creativity and a strategic approach

Able to build stories, with a strong sense of brand

Creative, curious, proactive, and attuned to trends

Able to work in a team and build relationships

Organized, with the ability to manage multiple projects simultaneously

Autonomous, responsive, and flexible: able to handle urgent situations and set priorities

Able to maintain a big-picture view and a global perspective on campaigns

The task and responsibilities listed above are summaries and indicatives.