Sales Manager, RV Canada

Opportunity for a Sales Manager to join our high volume dealership at RV Canada Ottawa!

Overview

The Sales Manager (SM) is responsible for profitability, performance results, and customer satisfaction in all the sales department of the RV dealership. The SM shapes the sales environment, sets the strategy, builds local customers’ trust and loyalty, and oversees all day-to-day sales related operations.

Success in this role requires understanding the local RV market, managing sales personnel, sales, and creating a culture where all staff deliver the best customer service.

We offer

• A collegial work environment
• Competitive Compensation:
• Base salary of $60,000-$80,000, commensurate with experience and qualifications
• Performance based bonus plan
• Expected annual earnings of $130,000-$150,000 for a successful performer
• Top performers may exceed this range based on dealership and individual results
• Group Benefits, RRSP Plan with employer match
• Training in support of your role

Reports to: General Manager (GM), Regional Vice President (RVP)

Key Responsibilities and Accountabilities

• Model and promote great customer service behaviour and maintain a safe work area for both team members and customers.
• Develop unique ways to drive sales and increase store profitability.
• Study and understand local market conditions, demographics and past sales history, and loyal returning customers.
• Oversee the store’s sales profit and loss (P&L) and budget responsibility and manage the local budget accordingly.
• Meet with the GM to review monthly forecasts, commission sheets, productivity reports, and the profit performance of the sales department as a whole and each sales professional individually.
• Make recommendations to the GM and RVP regarding short- and long-range advertising plans, sales promotions, staffing needs, and compensation plans.
• Work closely with the GM and RVP, identifying and setting local RV sales goals.
• Maintain in-stock levels through accurate inventory management and develop unique and creative ways to drive sales.
• Responsible for sales and creating a high-performance, knowledgeable, and successful sales team.
• Meet with the sales team to establish annual and monthly objectives.
• Create sales plans and provide training opportunities for local sales teams.
• Ensure that sales professionals understand and adhere to corporate office, regional and dealership policies, procedures, and sales processes.
• In collaboration with the President and corporate office marketing departments, conduct major sales promotions and advertising as needed (i.e., used RV Units classifieds, large new display ads, radio, Internet, etc.).
• Motivate and retain the “A” player team members, recruit and hire new team members.
• Hire, train, supervise and monitor the performance of the sales team.
• Facilitate new RV units’ pre-delivery with the service, parts, and warranty management team.
• Establish standards for displaying, merchandising, and maintaining new and used RV units.
• Establish procedures for quick disposal of over-aged RV units.
• Audit repair orders for used units as needed to ensure prompt reconditioning and/or upgrading, and all appraisals of trade-in RV-units in accordance with regional and corporate office guidelines.
• Discuss and address with the service and sales departments customer complaints to ensure a high level of customer satisfaction.
• Backup to the Finance Department, greet and assist customers.
• Ensure the facility is secure, well lit, and professional in appearance.

Essential Skills and Qualifications

• 1-2 years’ experience as a Sales Manager within auto, RV, marine, or powersports dealerships backed with several years of sales experience.
• Team-oriented, and eagerness to learn.
• Experience managing a profit center.
• Excellent leadership abilities and a willingness to follow and lead processes.
• Top producer in RV sales - specifically with a large multi-lined dealership.
• Metric dealership management experience preferred.
• Experience working with multiple manufacturers.
• Strong record of consistent positive Customer Satisfaction.
• Demonstrated ability to coach, mentor and develop others.
• Behaves in a professional manner while effectively handling problems and facilitating successful outcomes.
• Uses and applies independent judgment and discretion to address both short and long-term issues.
• Excellent English verbal and written communication skills.
• A bachelor’s degree is helpful, but we will consider applicable work experience in lieu of a degree.

Leisure Days RV Group is Canada's largest RV dealership network, proudly operating over 25 dealerships across Ontario, Nova Scotia, and New Brunswick, with plans for sustainable growth.

Founded in 2003 with the opening of RV Canada in Ottawa, we have grown into a leading, sales-focused organization dedicated to driving results. Our scale and superior purchasing power enable us to provide customers with unmatched access to RV sales, rentals, parts, and services.

As a dynamic and innovative company, we emphasize performance, continuous improvement, and cultivating growth from within. We are committed to providing motivated professionals with opportunities for development and advancement as part of our exciting journey.

Our hiring process uses third party websites (such as Indeed) and technologies that utilize artificial intelligence (AI) to assist with talent sourcing and the resume screening process, helping us to filter and evaluate a large number of applications efficiently.

AI tools are used to assist with job description creation, to analyze resumes for relevant skills and qualifications against the job requirements, and to create personalized message templates for candidate communication.

A human recruiter/manager is always responsible for conducting interviews and for the final selection. Please be aware that AI may analyze your application based on its programming and a complete disclosure of AI use in this process will be provided as required by law.

All qualified individuals will receive consideration for employment without regard to race, color, age, sex, sexual orientation, gender identity, religion, national origin, disability, genetic information, or any other criteria protected by governing law.

We would like to thank all applicants for applying; however, only those applicants selected for an interview will be contacted. Applications received may be referenced for future staffing requirements.