Introduction
Our client, a leading supplier of transport, logistics and supply chain services in Kraaifontein, near Cape Town wants to appoint an experienced Marketing Manager.
Role Purpose
We are seeking a dynamic, hands-on and results‑driven Marketing Manager to lead all aspects of marketing for our growing supply chain company. This role is responsible for developing and executing marketing strategies that strengthen brand presence, support business growth, and enhance stakeholder engagement across multiple channels.
Duties & Responsibilities
Key Responsibilities
- Develop and implement comprehensive marketing plans aligned with business objectives.
- Build and maintain a strong corporate identity, ensuring consistent messaging across platforms.
- Manage online presence, including website, social media, and digital campaigns to drive engagement and lead generation.
- Oversee the development of marketing materials, presentations, newsletters, and case studies.
- Conduct competitor and industry analysis to identify opportunities and trends.
- Collaborate with People & Culture to promote company values, events, and employee initiatives.
- Partner with clients, suppliers, and internal teams to ensure marketing supports business relationships.
- Plan and monitor marketing budgets, ensuring cost‑effective campaigns.
- Track KPIs, prepare marketing performance reports, and recommend improvements.
- Develop B2B and B2C marketing strategies across various channels, including digital, advertising, communications, and creative, to drive qualified traffic to the company's doors.
- Experiment with organic and paid acquisition channels, such as content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
- Produce engaging content for all channels to attract and convert target groups.
- Ensure brand messaging is strong and consistent across all channels and marketing efforts.
- Build strategic relationships with industry players, agencies, and vendors.
- Manage the marketing budget and allocate funds wisely.
- Oversee and approve marketing materials, from website banners to hard copy brochures and case studies.
- Measure and report on the performance of marketing campaigns and adjust strategies as needed.
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
- Coordinate sales/operational and marketing efforts to boost brand awareness.
- Participate in the annual planning of company objectives.
- Coordinate events, social gatherings, and promotional events for the group of companies.
- Manage the Group of Companies uniform branding and online ordering platform.
- Plan, manage, and expedite website development and keep all companies' websites current.
- Plan, manage, and expedite creative projects to ensure enough media assets for all marketing campaigns.
- Manage and report on social corporate responsibility programs.
Desired Experience & Qualification
Candidate Profile
- Degree in Marketing, Communications, or related field.
- 5+ years’ experience in marketing management, preferably within supply chain, logistics, or FMCG.
- Strong knowledge of digital marketing tools, analytics, and CRM systems.
- Excellent communication, leadership, and project management skills.
- Creative thinker with a hands‑on approach and ability to deliver under pressure.
- Proven track record in developing successful marketing campaigns.
Why Join Us
- Be part of a forward‑thinking supply chain company in Cape Town’s Northern Suburbs.
- Opportunity to shape and lead the entire marketing function.
- Work in a collaborative environment where innovation and growth are valued.
- Work experience as Head of Marketing or Marketing Manager, preferably in the supply chain and logistics industry.
- Demonstrable experience in marketing together with the potential and attitude required to learn.
- Comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets.
- Able to craft stunning proposals and presentations where needed.
- Knowledge or understanding of WordPress.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Experience running successful marketing campaigns.
- Solid knowledge or understanding of web analytics and Google Adwords.
- Leadership skills with the ability to set and prioritize goals.
- Analytical, critical, and solution-driven mind.
- Honours Bcom Marketing degree or relevant degree.
- 3+ years of experience in the B2B marketing industry.
Package & Remuneration
R35k and R60k per month ctc
