Solution Sales Engineer

Company Description

Beckhoff offers advanced automation systems based on PC-based control technology. The product range primarily covers industrial PCs, fieldbus components, drive technology, automation software, control cabinet-free automation, and hardware for machine vision. Components and system solutions from Beckhoff are used in a wide range of sectors and applications worldwide.

Beckhoff’s main divisions such as development, production, administration, sales, marketing, support, and service, are housed at Beckhoff’s headquarters in Verl, Germany. Beckhoff has 41 subsidiaries and branch offices and is a rapidly growing presence on the international market. Through global cooperation with partners, Beckhoff is present in over 75 countries.

We are currently expanding in Malaysia and are looking for candidates seeking a rewarding career and ready to take on new challenges to join our team here.

Our goal is to enhance customer competitiveness, foster strong partnerships, and establish ourselves as a top-tier automation supplier in Malaysia and Brunei. Beckhoff is also committed to being an attractive and fulfilling workplace.

Role Description

This is a full-time, on-site role for a Solution Sales Engineer based in Batu Kawan, Penang. The primary responsibility of this role is to drive business growth in the Factory Automation (FA) market by identifying new opportunities and delivering tailored automation solutions to customers.

The Solution Sales Engineer will actively engage with machine builders and manufacturing end users to develop new business, conduct product presentations and demonstrations, and work closely with internal teams to propose solutions that meet customer requirements. This role also involves supporting marketing initiatives and building long-term customer relationships to expand Beckhoff’s presence in the market.

Key Responsibilities

• Be a hunter to grow the Factory Automation (FA) market
• Actively pursue new business opportunities in FA industries – identify and convert new Machine Builders (design & build locally), End Users / Manufacturers
• Organizing proof of concept (POC) / testing / demo sessions with potential new customer with the assistance of customer service team/product specialist
• Work closely with customer service team / product specialists to propose suitable solutions to meet customer’s expectations
• Liaise with team to develop local marketing strategies to target potential new customer.
• Conduct sales presentation and product / solution demo
• Assist and organize marketing events such as seminar, exhibition, and training
• Achieve sales goals and execute sales plans

Qualifications

• Degree or Diploma in industrial automation, engineering, or comparable technical qualification
• 0 - 3 years of experience in industrial automation system integration; fresh graduates are encourage to apply
• Strong background in automation solutions with PLC and PC technology
• Good knowledge of the Malaysia automation market, especially in PLC and HMI
• Good sales and marketing skills with industrial B2B customers
• Prior experience in working with multinational corporations will be an advantage
• Proactive, self-starter and team oriented

Benefits

• Exciting tasks in an international environment at the technology leader in automation
• A future-proof job with an economically sound global player
• All advantages of an owner-managed family company
• An open, family-oriented corporate culture
• Room for personal growth and professional development