Paid Social Manager (Paid Social / eCommerce / D2C)

Paid Media Manager (Paid Social / eCommerce / D2C)

Location: Remote, UK-based

Compensation

£45–50K base + bonus

We’re looking for a hands-on Paid Media Manager to take full ownership of Paid Social campaigns (Meta-first) and help scale a high-growth D2C supplements brand across the UK and US.

This is not a recommendation-only role; you’ll be inside the accounts daily, testing creative, optimising audiences, and scaling spend to drive profitable growth. You’ll also support Google Ads (~10% of focus) to ensure a strong performance marketing mix.

What You’ll Do

• Lead Meta Ads strategy and execution end-to-end (build, optimise, scale).
• Run structured creative testing frameworks (UGC, statics, video) with clear kill/scale rules.
• Manage £30–50K+/month budgets, allocating spend across UK and US markets.
• Optimise for CAC, ROAS, MER, and LTV — blending performance data with commercial goals.
• Deliver reporting and insights using GA4 + attribution tools to guide budget decisions.
• Collaborate with creative and data teams to brief, test, and scale winning ads.
• Stay reactive and proactive — reallocating spend daily to keep performance on track.

What You’ll Bring

• 4+ years’ hands-on Paid Social (Meta) experience, ideally scaling D2C/eCommerce brands.
• A proven track record of scaling campaigns at £30–50K+/month with strong ROI.
• Comfort with UGC testing frameworks and rapid iteration cycles.
• Solid Google Ads experience (Search, Shopping, PMax) — around 10% of focus.
• Strong analytical mindset with fluency in CAC, ROAS, MER, and LTV metrics.
• Startup-ready attitude: proactive, agile, and comfortable being in the accounts daily.

Why Join Us?

• Be at the forefront of D2C performance marketing in supplements & wellness.
• High autonomy — own Paid Media end-to-end and see your impact daily.
• A lean, ambitious team where your work directly drives growth.
• Competitive salary + bonus, with room to grow as we scale globally.

Salary: GBP 45000 - 50000 per year

Experience: 3 years required