Paid Marketing Manager (Paid Social & PPC)

We are a fast-growing agency working with service-based businesses across the UK. We're a dedicated growth partner for our partners & industries span from retail to construction.

Role Description

You’ll be hands‑on across PPC and Paid Social, translating strategy into well‑structured campaigns, tight targeting, and disciplined optimisation. This is a role for someone who enjoys being close to the platforms, close to performance, and accountable for results.

What success looks like

• Campaigns are launched cleanly and structured properly from day one.
• Performance trends are understood early, with proactive optimisations rather than reactive fixes.
• Clients trust the numbers because tracking, reporting, and attribution are solid.
• Creative and messaging improves over time because you test methodically and learn quickly.
• Orrest Digital's own paid activity is consistent, well‑managed, and improving month‑on‑month.

What a normal week looks like

• Build and manage PPC campaigns across Google Ads (Search, Performance Max, Display as appropriate).
• Plan, launch, and optimise Paid Social campaigns across Meta, TikTok & LinkedIn.
• Monitor performance daily, identifying opportunities to improve CTR, CPA, and overall efficiency.
• Implement A/B tests across audiences, creative, copy, and landing pages.
• Manage budgets carefully, ensuring spend aligns with objectives and pacing is controlled.
• Work with designers and strategists to brief and refine creative assets.
• Prepare clear performance updates that explain what’s happening and what you’re doing about it.
• Support quarterly or monthly reporting with insight, not just numbers.
• Stay up to date with platform changes, new ad formats, and best practices.

Who you are

• A PPC & Paid Social specialist with solid, hands‑on experience in live accounts.
• Comfortable inside Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
• Confident setting up campaigns end‑to‑end, not just inheriting existing structures.
• Data‑literate and commercially aware - you care about outcomes, not vanity metrics.
• Organised, detail‑oriented, and capable of managing multiple campaigns at once.
• Curious and proactive, always looking for ways to improve performance.
• Clear communicator who can explain results in plain English.
• The Package: Competitive salary of up to £41,500 (DOE)
• Modern Working: Remote role with monthly meetings at our Manchester HQ.
• Perks: 25 days holiday + bank holidays + your birthday off, plus a company laptop and phone.

Note

We are a fast-growing business working with service-based businesses across the UK. If you don't enjoy hard work, this isn't the role for you.

Must be able to commute to Manchester at least once per month.

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Salary: GBP 36000 - 60000 per year

Experience: 3 years required