ABOUT DDRE GlobalDDRE Global is a digital-first, relationship-based business focused on defining the ultimate Luxury Real Estate Experience.

Our advisors utilise cutting-edge technology, engage audiences across social platforms, and build long-term relationships to providing the ultimate real estate experience for Ultra High Net Worth Individuals (UHNWI). We have built our reputation on quality, integrity, and unparalleled service in the high-end real estate market.

Our innovative approach and industry-leading digital tools connect exclusive properties with discerning buyers. Our founder, Daniel Daggers, is a global leader who pioneered the use of social media in the real estate industry, and we market the most exclusive properties globally, through our own proprietary technology as well as more traditional media such as podcasts, blogs, PR, social media, and paid media.

As we continue our UK and international expansion, we are looking for an ambitious Digital Marketing Manager to help build the next generation of our digital ecosystem.WHAT IS THE

WORKING ENVIRONMENT

LIKE AT DDRE?· Six years in, we still function much like a start-up and things are often ambiguous and can change rapidly. · This is a fun and modern business, but our vision is to define the ultimate real estate experience, and we take achieving this very seriously.· We work extremely hard and support each other to ensure the work gets done. · We are incredibly passionate, agile, and creative. · We are open and honest with each other - continuous development of the company and of ourselves is vital.

THE ROLE

OVERVIEWDepartment: Brand & Marketing // Reports to: Head of Brand & MarketingLocation: UK-based / Hybrid // ability to commute to London for meetings as neededEmployment: Full-timeWe are looking for someone who combines technical depth and analytical rigour with creativity, curiosity and a genuine appetite to experiment. We are looking for an exceptional Digital Marketing Manager to own and evolve DDRE Global's digital marketing ecosystem. This is a hands-on specialist role, not a people-management position.

You will operate at the intersection of Marketing and Technology, taking increasing ownership of our website, CRM, SEO/GEO, paid media, analytics and marketing technology infrastructure.

Initially, you will work alongside specialist external partners before progressively bringing knowledge, control and selected capabilities in-house.

The opportunity is significant

to help connect DDRE Global’s brand, content, customer data and technology into a measurable digital growth engine.

The FY26/27 strategy already identifies CRM transformation, automated consumer journeys, dashboards, SEO, web development and integration between Web + CRM + Analytics as core priorities.

RESPONSIBILITIES

Website & Digital Experience
Take day-to-day ownership of the DDRE Global website ecosystem.
Manage website development, optimisation, maintenance and ongoing enhancements.
Work with developers and internal Technology colleagues on integrations and technical requirements.
Improve UX, conversion journeys, landing pages and digital customer experiences.
Diagnose issues quickly and coordinate resolution of business-critical website problems.
Build the capability to increasingly manage website development and optimisation in-house.
CRM & Marketing Automation
Become Marketing's internal owner of the CRM ecosystem.
Work alongside the external CRM partner during Phase 2 before progressively transitioning capability in-house.
Build and optimise customer journeys, segmentation, workflows and automated communications.
Improve advisor adoption and use of CRM capabilities.
Connect CRM activity with website behaviour, content and campaign data.
Develop reporting that gives the business greater visibility over audiences, engagement and conversion.
DDRE's strategic direction is explicitly to move from a database business towards a relationship intelligence platform, using automated journeys and personalised touchpoints.
SEO, GEO & Organic Discovery
Own DDRE's SEO strategy and implementation.
Manage technical SEO, on-page optimisation, content optimisation and search performance.
Develop DDRE's approach to GEO / AI search visibility, ensuring the brand remains discoverable as consumer search behaviour evolves.
Work with Brand & Content to translate search insight into editorial opportunities.
Establish clear organic performance reporting and recommendations.
Paid Media & Performance
Own the broader paid digital marketing framework across search, display, retargeting and campaign activation.
Manage agencies and/or platforms where specialist support remains appropriate.
Establish campaign measurement, attribution and optimisation frameworks.
Work with Jonas on social activation to ensure paid and organic activity complement one another rather than duplicate ownership.
Develop measurable acquisition strategies supporting brand growth, property campaigns and advisor recruitment.
Data & Analytics
Establish a clear digital measurement framework across website, CRM, SEO and paid activity.
Build dashboards that turn marketing activity into useful business intelligence.
Define KPIs, benchmarks and reporting cadence.
Identify trends and opportunities and translate them into action.
Improve visibility over customer journeys and marketing contribution.
Marketing Technology & Integration
Act as the bridge between Marketing and DDRE's Technology team.
Work closely with the Head of Technology on integrations, infrastructure and technical development.
Connect marketing systems wherever commercially and technically appropriate.
Support DDRE's ambition to create a stronger single source of truth across digital systems.
Evaluate new tools, AI applications and marketing technologies based on measurable business value rather than novelty.
Proactively explore emerging technology, AI and digital behaviours, identifying opportunities that could give DDRE a meaningful competitive advantage.
Develop and test new ideas rapidly, using data to determine what should be scaled, evolved or stopped.
Challenge existing platforms, processes and agency recommendations where a more innovative or commercially effective solution exists.
Agency & Partner Management
Manage relevant digital agencies, developers and specialist suppliers.
Challenge external partners on performance, recommendations, timelines and costs.
Lead knowledge transfer from external suppliers into DDRE Global.
Identify where capabilities should remain outsourced versus where bringing them in-house creates greater control or commercial value.

What We Are Looking For

Essential5+ years' experience in digital marketing, growth marketing, Mar Tech or a similarly integrated role. Strong hands-on website management experience. Demonstrable SEO + GEO expertise, including technical SEO. Strong CRM and marketing automation experience. Experience designing customer journeys, segmentation and automated workflows. Strong analytics capability, including GA4 and digital performance reporting.

Experience managing paid digital campaigns and/or specialist performance agencies. Strong understanding of tracking, attribution and conversion. Experience working with developers and technical teams. Ability to translate commercial objectives into digital solutions. Comfortable moving between strategy and hands-on execution. Strong project-management capability.

Demonstrable creative problem-solving ability alongside strong technical and analytical capability.

Naturally curious about emerging technology, changing consumer behaviour and new approaches to digital marketing.

Comfortable operating in ambiguity, testing ideas and moving quickly without requiring a fully defined playbook.

Confidence to challenge agencies, partners and internal stakeholders constructively when there is an opportunity to do something better.

Highly DesirableWorking knowledge of HTML/CSS and common CMS environments. Experience with API-based integrations and interconnected MarTech stacks. Experience bringing previously outsourced digital capability in-house. GEO / AI search optimisation experience. Experience with Campaign Monitor or comparable CRM/email platforms.

Experience within luxury, property, financial services or another high-value customer environment. Experience working in a scale-up or entrepreneurial business.

Evidence of having introduced an innovative digital product, customer journey, technology or marketing approach that materially changed performance or customer experience.

Active interest in emerging AI, search, automation and digital experience technologies beyond the requirements of their current role.

Working ModelThe role can be based flexibly within the UK, but the successful candidate must be able to work effectively with the London team and attend in person when required.

Because this person will own business-critical digital infrastructure, the ability to reach London within approximately two hours when genuinely necessary is required.I would phrase it this way rather than putting “must respond to website problems within two hours” into the JD // that starts sounding like an IT support role rather than a £70k strategic digital hire.

What Success Looks LikeFirst 3 months: Understand and map the entire digital ecosystem; embed into the website and CRM Phase 2 projects; establish baseline reporting; clarify agency ownership and identify immediate optimisation opportunities.3-6 months: Take meaningful ownership of CRM, website, analytics and SEO+GEO; establish dashboards and clearer digital KPIs; begin transferring knowledge and capability from external partners into DDRE.6-12 months: DDRE has a materially more integrated Web + CRM + SEO/GEO + Paid + Analytics ecosystem, stronger visibility over marketing performance and significantly greater internal control over digital growth.