HR New Business Development Executive

The Role

About the Opportunity

You will lead business development across South Africa, introducing an intelligent, cloud-based HR platform that brings together the entire employee lifecycle within a single, intuitive solution.

The platform combines automation, AI-driven workflows, analytics and employee self-service to help organisations reduce administration, improve employee experience and enable better business decisions.

Working with HR, Finance, Operations and Executive Leadership teams, you will identify opportunities where organisations can modernise their people operations through digital transformation.

This is a consultative sales role focused on understanding business challenges and demonstrating measurable business value.

• Develop and execute a market development strategy across South Africa.
• Build and maintain a high-quality sales pipeline.
• Identify and engage new prospects through networking, referrals, outbound prospecting and strategic partnerships.
• Develop trusted relationships with HR Directors, CFOs, CEOs, COOs and other senior decision-makers.
• Conduct discovery workshops to understand customer challenges and transformation objectives.
• Deliver compelling solution demonstrations tailored to customer requirements.
• Position the platform’s AI capabilities, automation and business value in a clear, consultative manner.
• Manage opportunities throughout the complete sales lifecycle from prospecting through to contract signature.
• Work closely with implementation consultants and customer success teams to ensure successful customer outcomes.
• Maintain accurate pipeline forecasts, CRM data and market intelligence.
• Achieve ambitious revenue and growth targets.

Rewarding Performance

This role offers an OTE of R1 million per annum, with uncapped commission for those who are driven to exceed targets.

Skills and Experience

You should be able to demonstrate that you have

• Built new business pipelines from scratch.
• Successfully sold enterprise SaaS solutions.
• Opened new accounts in competitive markets.
• Developed trusted relationships with executive-level stakeholders.
• Managed consultative B2B sales processes.
• Consistently exceeded sales targets.
• Worked within performance-based remuneration and incentive structures.

Experience selling one or more of the following would be highly advantageous:

• Human Capital Management (HCM)
• Human Resource Information Systems (HRIS)
• Workforce Management
• Time & Attendance
• Payroll Technology
• Talent Acquisition
• Recruitment Technology
• Applicant Tracking Systems
• Employee Experience Platforms
• Learning or Performance Management Solutions
• Enterprise SaaS Solutions

Who will succeed

Highly self-motivated and results driven.

• Passionate about winning new business.
• Comfortable engaging C-level executives.
• Curious about technology and digital transformation.
• Able to simplify complex technology into clear business outcomes.
• Commercially astute with excellent business acumen.
• Resilient and persistent.
• Professional, credible and relationship focused.
• Comfortable working independently while collaborating with a high-performing team.

Other

Why This Opportunity Is Different

This is more than another software sales role.

You will represent a globally recognised HR technology platform that is rapidly expanding internationally and is now establishing its presence in South Africa.

The platform combines modern user experience, AI-driven automation, workflow intelligence and powerful analytics within a single integrated solution designed for today’s workforce.

Joining now means becoming part of the founding commercial team responsible for establishing one of the most exciting HR technology brands in the South African market.

You’ll have the opportunity to shape market strategy, influence customer success and build long-term relationships with some of South Africa’s leading organisations.

Why Join Prime Reason?

Prime Reason is recognised for helping organisations transform HR through technology, automation and digital innovation.

We value initiative, professionalism and people who enjoy solving business problems. Our culture encourages collaboration, continuous learning and entrepreneurial thinking, giving every team member the opportunity to make a meaningful contribution.

If you’re looking for a career where your performance directly influences growth, where your ideas matter and where you’ll help launch a world-class AI-powered HR platform into South Africa, we’d love to hear from you.

Job Reference: YRPO00389