Sales Director

Shape the sales strategy behind a growing UK hotel portfolio

This is an opportunity to take a leading role in the commercial growth of an ambitious and evolving hotel management business.

Michels & Taylor is looking for an accomplished Sales Director to define and lead the sales strategy across its portfolio of managed hotels. You will have the scope to strengthen commercial capability, develop high-performing teams and create a proactive sales culture that delivers measurable growth.

Working closely with hotel owners, brands, senior leaders and commercial specialists, you will influence performance across a diverse national portfolio. This role offers genuine strategic reach, combined with the opportunity to stay close to customers, teams and market opportunities.

About Michels & Taylor

Michels & Taylor is an experienced UK hotel management business. We work in partnership with hotel owners, brands and leadership teams to improve performance, strengthen commercial delivery and create sustainable long-term value.

The role

As Sales Director, you will set the direction for sales across the managed portfolio and ensure that strategy translates into focused activity and results.

You will lead and develop regional and hotel sales teams, strengthen key client relationships and identify opportunities to grow corporate, group, meetings and events business.

You will also work closely with Revenue, Marketing and Operations to ensure each hotel has an integrated commercial plan that reflects its market, priorities and potential.

What you’ll lead

• Set and deliver the portfolio-wide sales strategy, aligned with the commercial priorities of each hotel.
• Lead, coach and develop regional and hotel sales teams, creating clear accountability and consistently high performance.
• Grow corporate, group, meetings and events revenue through proactive sales activity, strategic account development and effective pipeline management.
• Influence and support hotel meetings and events teams to improve client engagement, enquiry conversion and revenue.
• Identify new markets and commercial opportunities, negotiate key agreements and strengthen major client relationships.
• Work in partnership with Revenue, Marketing and Operations to create integrated plans that deliver profitable growth.
• Use market intelligence, performance data and commercial reporting to identify opportunities, address risk and improve market share.
• Champion effective sales processes, customer relationship management and commercial reporting across the portfolio.
• Represent Michels & Taylor confidently with hotel owners, brands, clients and key industry partners.

What you’ll bring

You will be a credible and commercially focused sales leader with significant experience in multi-site hotels or a comparable hospitality environment.

You will bring

• A strong record of leading hotel sales strategy and delivering sustainable revenue growth.
• Experience of managing multiple properties, regional teams or a complex portfolio.
• Deep knowledge of corporate, group, meetings and events sales.
• The ability to build, coach and challenge high-performing sales teams.
• Strong strategic account management, negotiation and presentation skills.
• The credibility to influence hotel leaders, owners, brands and senior stakeholders.
• Sound commercial judgement and the ability to turn insight and data into action.
• A strategic outlook, combined with a practical and visible leadership style.

Why join Michels & Taylor?

You will have the autonomy to influence strategy, develop talented teams and shape how sales is delivered across the business.

You will join an experienced commercial leadership team that values clear thinking, collaboration and measurable results. Your ideas, leadership and performance will have a visible impact across the portfolio.

The package includes

• Salary negotiable, dependent on experience.
• Performance-related bonus scheme.
• Car allowance.
• The usual company benefits package.
• Hotel stay discounts worldwide.
• Access to an Employee Assistance Programme through Hospitality Action, including wellbeing and mental health support.
• Ongoing professional development.

Key details

Location: Home-based, with regular travel across the UK

Contract: Permanent, full-time

Package: Salary negotiable, dependent on experience, with a performance-related bonus scheme, car allowance and the usual company benefits package

How to apply

Please send your CV and a short covering note outlining your relevant experience and interest in the role.

We welcome conversations about reasonable adjustments that may support candidates during the recruitment process.

No agencies please